Why I Believe Female Founders are Braver than Our Male CounterpartsAug 31, 2021
Last weekend, I watched the first episode of Serengeti on Netflix. It was amazing and humbling to see the bravery of the females, especially the lionesses.
As an expert in bravery and leadership, I am obsessed with understanding the challenges and superpowers of female founders and leaders.
Watching the humble, selfless, protective lionesses care for their cubs and each other is extremely reminiscent of the same behavior of female founders that I've studied. For example, lionesses are willing to go out on their own and leave the clan for the safety and wellbeing of their cubs. These incredible creatures exhibit bravery by putting the needs of their cubs before their own needs. Clan status, ego, food...nothing is more important than the needs of her cubs.
It is interesting to note that female founders are also more likely to incorporate social responsibility initiatives. Brave.
Female founders also start companies that solve female problems. They are intentional about the problems they seek to solve and have a personal alignment and drive to solving that problem. Blakely's SPANX product line was developed to help women find the slim and sleek figure they desired, while also being functional in everyday life. She has found that her products not only make a difference aesthetically for these women but their confidence grows as well which helps them be more productive and profitable.
Additionally, there is a tribal sense of duty that female founders have for society and for each other. Even as I searched for photos for this article, in nearly every single one I found the lioness was standing in front of the lion or her cubs. She's the single line of protection between the world of danger and the ones she loves.
Similarly, female founders are more likely to lose sleep at night worrying about the wellbeing of their employees than obsessing over money. Brave. In fact, she is less motivated by money than her male counterpart.
Research has shown that female founders are more intrinsically motivated than men and this motivates them to go the extra mile when faced with business challenges. When push comes to shove, they’ll make sacrifices necessary for maximizing the long-term prospects of a company as well as its longevity.
Did you know that startups founded or co-founded by women garner less in investments but generate more revenue?
Interesting...I don't know about you, but at Beyond Brave we are celebrating female founders! In fact, at Beyond Brave we intentionally work with female founders and leaders of startups by acting as an extension of their brave, nurturing, socially responsible leadership.
While we appreciate our male counterparts and believe that the masculine and feminine are required for the energetic balance for our planet, male founders are typically more focused on status and money than their female counterparts.
Over the last several years, employees are willing to trade income for quality of life and having a job where they are also socially supported. Now, more than ever in this pandemic era, psychological safety and the nurturing, brave leadership of the lioness/female founder are not only necessary but critical for growth, connection, productivity, and innovation.
Want to learn more about how Beyond Brave is helping female founders? Message me or email me at [email protected]
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